Docs/Integrations

Integrations Overview

Anvil integrates with the tools your team already uses, so leads flow seamlessly into your existing workflow.

Available Integrations

Anvil offers native integrations with popular platforms across several categories:

**CRM Systems**

  • Salesforce
  • HubSpot
  • Pipedrive
  • Zoho CRM

    • **Messaging**

  • Slack
  • Microsoft Teams
  • DingTalk
  • Feishu (Lark)

    • **Automation**

  • Zapier (1,000+ app connections)
  • Make (formerly Integromat)
  • n8n (self-hosted)

    • **Analytics**

  • Google Analytics
  • Mixpanel
  • Amplitude

    • Webhooks

    Webhooks allow you to receive real-time notifications when events occur in Anvil. Configure webhook endpoints to receive HTTP POST requests for events like:

  • New lead discovered
  • Lead score changed
  • AI conversation completed
  • Collection task finished
  • Export ready for download

    • See the [Webhook Setup](/docs/integrations/webhooks) guide for detailed configuration instructions.

    CRM Platforms

    Our CRM integrations provide bidirectional sync:

  • Leads: New Anvil leads are automatically created as contacts in your CRM
  • Activities: AI conversation logs are attached to the corresponding CRM record
  • Pipeline stages: Lead pipeline changes in either system stay synchronized
  • Custom fields: Map Anvil data points to your CRM custom fields

    • Automation Tools

    Connect Anvil with Zapier or Make to build custom workflows:

  • Send new high-score leads to a Slack channel
  • Add leads to an email marketing list
  • Create tasks in your project management tool
  • Trigger SMS notifications for urgent leads

    • Custom Development

    For advanced use cases, use the Anvil API to build custom integrations. Our API provides full access to leads, conversations, collections, and analytics data. See the [API Reference](/docs/api-reference) for complete documentation.

    ← Back to Docs